Jewelry Brand A

The Story

Started as a side project by two childhood friends. Revenue hovered at 50K/month. Their positioning was unclear: were they luxury, affordable, or sentimental?

Our Playbook

  • Emotional creatives: Campaigns centered around love, milestones, and gifting (Valentine’s, Mother’s Day).

  • UGC + testimonials: Showcased real couples gifting pieces.

  • Bundles: Created “build your own set” → AOV up 40%.


Results

  • Revenue scaled to $400.000/month in 18 months.

  • Valentine’s Day campaign generated 12x ROAS.

  • 40% more repeat customers thanks to email marketing campaigns.

‹ Skincare Brand (Minimal Luxury Routine)

Cosmetic Brand A ›